It seems like the better part of my life as a “musician and writer” is spent on my phone or my laptop. The other day I counted the number of platforms I must regularly update in order to keep my audience apprised of what I’m doing with my art, and I came up with twelve, listed in order of most-hated (my me) to least:
TikTok
Twitter (I hate calling it “X”)
Instagram (posts, reels, and stories)
Facebook
Threads (“Instagram’s version of Twitter” for those of you lucky enough to not know)
Spotify artist page
Tidal artist page
YouTube
Patreon
Bandcamp
Mailing list
Website
I’m not a music marketing professional or a video editor or a graphic designer or a content strategist!!!
What I am is someone who is passionate about making art at all costs, passionate about self-expression, and an eldest sister with a Taurus sun and a Scorpio moon (if u even care!!!!!!) who truly believes that I can build the creative worlds I dream of, even if they’re made of spit and sawdust and stubbornness running on no sleep.
Melding my creativity to social media is a version of hell! I hate that every post exists in a vacuum. I hate that there’s very little room for longer-form musing; it’s all about hedging your content against a consumer’s attention span. I can play the game decently well, but it doesn’t feed anything in me to post photo carousels and edit reels and tweet (also for the record, my best tweet ever didn’t go viral, as it deserved to!!!!!!!!!).
But it just so happens that I am a professional writer by day (and often night, too) and I spend lots of time building connections in my brain between things I read, things I listen to, the art my friends and I are making, cultural touchstones I’m getting familiar with (I was homeschooled in middle school, ok???), etc!
This substack is what I need to feel perfectly at peace with letting my Twitter, Threads, TikTok, Patreon, and streaming artist pages peacefully gather dust for the majority of days, as they deserve to.
I’m not a product, but I am. What I make cannot be quantified or given defined value; yet it is. I love my secret private life you know nothing about; yet my personality is effectively commodified because if I want you to come to my shows, I need to tell you exactly when and where to find me, and so on. So. Welcome to Kimaya Diggs Deeper!!!!!!!!!!!!! That will be the only pun I make here, btw. Ok bye talk more later xoxoxoxoox subscribe share with friends or don’t, see if I care ok have a great day byeeee
Yay! It’s nice to hear your voice on the page. Good luck, and keep it up!